Resources

Blaise Explains: An introduction to Stoicism

Stoicism provides a practical philosophy for living in alignment with nature and virtue. Discover how the philosophy emphasizes its applications in real life, including the fulfillment of obligations in different contexts, such as running a business.
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Digital marketing: 5 common copywriting mistakes

Copywriting is an effective marketing tool if done properly. Unfortunately, these mistakes can affect your digital marketing campaign negatively.
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5 advantages of using corporate content services

Some companies struggle with producing content to build a digital presence. Content services can help them keep up with content demand.
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Why your company needs to see content as one spectrum

Content encompasses various types of executions that complement each other for a stronger campaign. However, marketers can only unlock their full potential through a cross-department approach.
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Interview: Full Q&A with Business Age

Origin Hope chief executive Blaise Hope sat down with Business Age for an interview to discuss his mission, the barriers to content creation and much more. 
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An impromptu talk and discussion with students about AI and creativity

Human expertise is key in shaping the future of AI. Blaise Hope explores how the synergy can reveal AI's true potential as a powerful tool for creation with students and subcontractors.
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Why you should outsource content creation

Many companies outsource their content, though some may still be reluctant to rely on third parties for their brand image. Here’s what content outsourcing brings to the table for your company.
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Innovating your CMS strategy with AI and cloud integration

Learn how cloud content management (CCM) systems and AI coexist to help businesses manage and generate content.
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Full Q&A: AI and the new ways to outsource news content

Origin Hope talks about applying technology and human ingenuity to create a great variety of content worldwide with bestselling author Morissa Schwartz.
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